Mcdonalds Corporation Case Analysis - 1634 Words

McDonald’s Corporation Case Analysis Name left out BUSN 412 Business Policy July 27, 2008 CASE ANALYSIS MCDONALD’S CORPORATION COMPANY NAME: McDonald’s Corporation INDUSTRY: Fast Food COMPANY WEB SITE: http://www.McDonald’s.com/corp.html COMPANY BACKGROUND: The first McDonalds was built in 1940 by the brothers Dick and Mac McDonald. In 1954 Ray Kroc became the first franchisee appointed by Mac and Dick McDonald in San Bernardino, California. The following year, 1955, Kroc opened his first restaurant in Des Plaines, Illinois and the McDonald’s’ Corporation was created. By 1957 a company motto had been created; Quality, Service, Cleanliness and Value (Q.S.C. V.) In 1961 Kroc bought out the McDonald brothers for all rights†¦show more content†¦Threats: McDonald’s has a few threats that are a concern to them. The growing strength of the competition from Burger King and Wendy’s, among others, has decreased their market share. They need to think of new and appealing food items. The more health-conscious consumers become, the less likely they will want to stop at McDonald’s for lunch. PORTER’S FIVE FORCES MODEL: The threat of new entrants: According to our text, the threat of new entrants is the possibility that the profits they make in an area may be eroded by new competition. The McDonald’s by me competes with Burger King, Wendy’s, Dairy Queen, and other smaller places like Zel’s. Each time a new place opens the less business they will have. For the other company, there will be a barrier to entry. They will have to use product differentiation to bring in the customers†¦to make them overcome their loyalty to McDonald’s (Dess, p. 53). The bargaining power of buyers: Buyers have more control over an industry than one might think. They want lower prices, higher quality, and more services and this makes the competitors play against each other. The profitability suffers as each competitor tries to make their product or service better (Dess, p. 54). McDonald’s has a $1.00 menu as does Burger King and Wendy’s. Each time I go into either of them there is a better item added to the $1.00 menu. For instance, McDonald’s has the scrumptious Double Cheeseburger and Wendy’s has theShow MoreRelatedThe Marketing Environment, Consumer Markets, The Worlds Largest Fast Food Chain And His Presence1214 Words   |  5 Pagespeople’s life. Surprisingly, McDonald’s has franchised 80% of its restaurants and this fact has led to years of business growth and increased profits. Also, McDonalds operate as an affiliate and the corporation itself. Task 1 Learning outcome 1a During this task, I will present how McDonald’s use marketing to build and keep its brand standard. In this case, it is necessary to understand what brand standard is and how the philosophy of marketing has helped McDonald’s to become so well presentedRead MoreAnalysis Of Mcdonald s S On The Indian Market Essay1237 Words   |  5 PagesInternational business focuses on the significant differences between markets around the world. This report uses The McDonald’s Corporation as an example to show the importance of having a strong knowledge of unfamiliar business environments; in particular, when looking to internationalise. By looking at the case of McDonald’s moving into the Indian market, we can see that internationalising introduces cross-cultural challenges and political risks that must considered both before, during and afterRead MoreCorporate Social Responsibility And The Employee Stakeholder1160 Words   |  5 Pagesmultinational corporations (www.b radford.ac.uk). The publisher is a trusted global provider of content-enabled solutions to improve outcomes in research, education and professional practice with strengths in every major academic, scientific and professional field (www.wiley.com). The purpose of this essay is to provide a critical analysis of Royle’s article. In his research, the author aims to analyze the work environment within the multinational fast-food industry. He uses McDonald’s, a MultinationalRead MorePurpose of a SWOT Analysis1254 Words   |  6 Pagesï » ¿PURPOSE OF A SWOT ANALYSIS 1 The Purpose of a SWOT Analysis Charles Anderson Joyner III Grantham University PURPOSE OF A SWOT ANALYSIS 2 Abstract Every business to include the largest ones that control their areas of industry--has a limited supply of manpower, productionRead MoreHow Are The Corporation s Debt Securities Reported On The Financial Statements?994 Words   |  4 PagesHow are the corporation s debt securities reported on the financial statements? The balance sheet and income statements are summarized to analyze the year end from the year to demonstrate gain patterns and how the cash is reinvested and managed to its investors. In 2010, McDonald’s arranged a shelf registration form that can permit them to register a supplementary $500 million in dollars of debt securities with the Securities and Exchange Commissions. The corporation can then utilize these earningsRead MoreMcdonalds : The Largest Fast Food Service Company1295 Words   |  6 PagesMcDonald’s Corporation- S.W.O.T. Analysis Introduction/Overview McDonald’s has become the largest fast food service company in the world, with more than 35,000 restaurants in over 100 countries. Based out of the United States, McDonalds primarily operates from franchise restaurants offering not only hamburgers and fries as what they are known for, but many other menu items as well. A lot has changed from their days of 15 cent hamburgers in 1955, and they are an iconic fixture in our culture overRead MoreMcdonald s And The Changing Food Industry1563 Words   |  7 Pagessuccessful fast food chain restaurants in the world, the development of McDonald’s, we can easily attribute the success to the numerous trends in hospitality they have incorporated into their strategy. In this paper, I will discuss some of those trends in grave detail, which links to the company’s structure and environment. This paper is organized as follows: In the first section, I will give a brief introduction to the history of McDonald’s and how it came to be the fast food conglomerate it is known asRead MoreEthical Issues Facing McDonalds1772 Words   |  7 Pagesthe corporation of their obesity, coronary heart diseases, diabetes, elevated cholesterol intake, high blood pressure, related cancers, and other health effects. Despite the public outcry on the issue, McDonalds Corporation has done nothing to counter the health aspect. Instead, they have spread the risk of people getting these diseases to more areas as the company is rapidly growing. The company has also introduced new items in their menu, which are high in fat. From the way the corporation is actingRead MoreCorporate Social Responsibility And Its Impact On Society1382 Words   |  6 PagesCritical Analysis There are a number of definitions of â€Å"idealism† and â€Å"realism†. Idealism is referred to behaviour or consideration based on an idea of things as they would be, or as we would like them to be, with an inclination to be unreal or imaginative. Realism on the other hand is referred to behaviour or consideration based on a formation of things as they actually are, in spite of how we want them to be, with an inclination to be practical and realistic. Corporate social responsibility hasRead MoreThe Franchise Relationship Between Aqap And The Al Qaida Core1430 Words   |  6 PagesAQAP did not associate itself with al-Qaida. Explained by Ward: â€Å"Had AQAP not been an al-Qaida affiliate organization the US might have been less willing to undertake drone strikes or perceived AQAP as less of a threat.† Comparing al-Qaida to the McDonald’s Business Model The remainder of this project is a series of comparisons aimed to measure the symmetry between business and franchise, terrorism. The comparison sizes up al-Qaida to the definition of business franchise, given by the American US

The Human Immunodeficiency Virus ( Hiv ) - 5790 Words

HIV The human immunodeficiency virus (HIV) is a lentivirus (a subgroup of retrovirus) that causes HIV infection and acquired immunodeficiency syndrome (AIDS). AIDS is a condition in humans in which progressive failure of the immune system allows life-threatening opportunistic infections and cancers to thrive. Without treatment, average survival time after infection with HIV is estimated to be 9 to 11 years, depending on the HIV subtype. Infection with HIV occurs by the transfer of blood, semen, vaginal fluid, pre-ejaculate, or breast milk. Within these bodily fluids, HIV is present as both free virus particles and virus within infected immune cells. HIV infects vital cells in the human immune system such as helper T cells (specifically CD4+ T cells), macrophages, and dendritic cells. HIV infection leads to low levels of CD4+ T cells through a number of mechanisms, including apoptosis of uninfected bystander cells, direct viral killing of infected cells, and killing of infected CD4+ T cells by CD8 cytotoxic lymphocytes that recognize infected cells. When CD4+ T cell numbers decline below a critical level, cell-mediated immunity is lost, and the body becomes progressively more susceptible to opportunistic infections. Comparison of HIV species Species Virulence Infectivity Prevalence Inferred origin HIV-1 High High Global Common Chimpanzee HIV-2 Lower Low West Africa Sooty Mangabey HIV is a member of the genus Lentivirus, part of the family Retroviridae.Show MoreRelatedHuman Immunodeficiency Virus ( Hiv )1359 Words   |  6 PagesThis paper explores the human immunodeficiency virus (HIV) as well as the simian immunodeficiency virus (SIV). The virus has infected two million adults and children by the year 2005 already. The virus continues to race around the world, and new HIV infections are at 50,000 per year (Martine Peeters, Matthieu Jung, Ahidjo Ayouba) (2013). The final outcome of the HIV infection is Acquired Immune Deficiency Syndrome (AIDS). There are many treatments that have developed to help the large numberRead MoreHiv And Human Immunodeficiency Virus Essay1208 Words   |  5 PagesHIV has been a pandemic that has affected the world relentlessly for many years in a never-ending circle. HIV, or Human Immunodeficiency Virus, is the virus that is spread through certain bodily fluids and can lead to AIDS (Acquired Immunodeficiency Syndrome). HIV att acks the immune system by destroying CD4+ T cells, which leaves the person infected with HIV vulnerable to other infections, diseases, and other complications.1 Once this virus is acquired, the human can never fully rid itself of thisRead MoreHuman Immunodeficiency Virus ( Hiv )884 Words   |  4 Pages(2010), Human Immunodeficiency Virus (HIV) is a virus that affects the human immune system, leading to a chronic, progressive sickness that leaves people susceptible to opportunistic infections. When the body no longer can fight or resist infections, the condition is at this point referred to as AIDS, which means Acquired Immunodeficiency Syndrome. Averagely, it has been found to take more than ten years to develop from initial infection of HIV to AIDS. Though simple in description, HIV and AIDSRead MoreThe Human Immunodeficiency Virus ( Hiv )862 Words   |  4 Pagesshown that the Human Immunodeficiency Virus (HIV) is the cause of AIDS. More than 33.4 million people worldwide are infected with the HIV virus today. HIV stands for Human Immunodeficiency virus. HIV is a virus similar to that of the flu or common cold. The differentiating factor is that with the flu and cold, your body will eventually clear the virus out of your system, but with the HIV virus, the immune system cannot clear it. Getting HIV means you have it for life. The virus immediately beginsRead MoreThe Human Immunodeficiency Virus ( Hiv )948 Words   |  4 PagesThe Uses of Blood by the HIV Virus Blood-borne diseases have contributed greatly to poor health outcomes among individuals and communities. Though blood fulfills various functions to ensure our survival, it can also act as the mechanism through which we become diseased. Understanding the characteristics of such infectious diseases is essential to preventing further cases. In this paper I will discuss how the human immunodeficiency virus (HIV) uses blood to cause illness within the infected individualRead MoreHuman Immunodeficiency Virus ( Hiv )1261 Words   |  6 PagesHuman Immunodeficiency Virus Human immunodeficiency virus (HIV) has become more commonly seen in the world. It is important to show compassion rather than judging that patient based on a virus. The hygienist plays an important role in making the patient feel comfortable and in a judgment free environment. The patient should not feel as if the disease or virus defines the overall character of the patient. Standards precautions are still the same when treating all patients with or without a compromisingRead MoreHiv And Human Immunodeficiency Virus1205 Words   |  5 PagesWhat is HIV? HIV is a fatal disease which stands for â€Å"Human Immunodeficiency Virus† it is a failure to the immune system to protect the body from any infections. This virus causes a condition called acquired immunodeficiency syndrome. When HIV is left untreated it leads to another disease called â€Å"AIDS†. It can occur in any age, race, sex or sexual orientation. The highest risk of contracting HIV is having unprotected sex and sharing needles with others. Another factor are people that have STI’s andRead MoreThe Human Immunodeficiency Virus ( Hiv )980 Words   |  4 Pages The Human Immunodeficiency Virus (HIV) is an immune system disorder that can be contracted through sexual activity as well as other types of contact. (Healthy Living, pg. 79) If left untreated this virus can turn into AIDS (Acquired Immunodeficiency Syndrome). AIDS is the final stage of the Human Immunodeficiency Virus (HIV). (aids.gov) AIDS is an incurable progressive disease that causes gradual destruction of CD4 T cells by the human immunodeficiency virus (HIV). (Diseases, pg. 431) A healthyRead MoreHiv, Or Human Immunodeficiency Virus998 Words   |  4 PagesQuestion 1 HIV, or Human Immunodeficiency Virus, attacks the human immune system and greatly weakens the body’s ability to fight foreign invaders and infection. HIV first demanded notice in the early 1980s in the United States in homosexual men displaying illnesses like Pneumocystis carinii pneumonia and Kaposi’s sarcoma. The disease was soon observed in IV drug users, hemophiliacs, and blood transfusion recipients, but became publicized as a â€Å"gay disease,† nicknamed by the media as GRID, or Gay-RelatedRead MoreHuman Immunodeficiency Virus ( Hiv )1349 Words   |  6 Pages Human Immunodeficiency Virus (HIV) is a retro virus that causes AIDs by infecting the T Helper cells of the body’s immune system. The AIDS virus is the final stages of the HIV virus. HIV is a lentivirus genus, which is a subgroup of the retrovirus that causes the AIDS virus. Even with proper treatment, an infected person has a life expectancy of less than ten years.As the virus weakens t he human immune systems, this effectleaves the patient compromised and at risk to opportunistic infections

Software Piracy Problem Free Essays

Software piracy is a rising problem not only in the United States, but around the world. In 1993 worldwide software piracy cost 12. 5 billion dollars to the software industry, with a loss of 2. We will write a custom essay sample on Software Piracy Problem or any similar topic only for you Order Now 2 billion dollars in the United States alone. Estimates show that over 40 percent of U. S. software company revenues are generated overseas, yet nearly 85 percent of the software industry’s piracy losses occurred outside of the United States borders. The Software Publishers Association indicated that approximately 35 percent of the business software in the United States were obtained illegally, which 30 percent of the piracy occurs in corporate settings. In a corporate setting or business, every computer must have its own set of original software and the appropriate number of manuals. It is illegal for a corporation or business to purchase a single set of original software and than load that software onto more than one computer, or lend, copy or distribute software for any reason without the prior written consent of the software manufacturer. Many software managers are concerned with the legal compliance, along with asset management and costs at their organizations. Many firms involve their legal departments and human resources in regards to software distribution and licensing. In 1974, Congress created the Natural Commission on New Technological Uses (CONTU) to investigate whether the evolving computer technology field outpaced the existing copyright laws and also to determine the extent of copyright protection for computer programs. CONTU concluded that while copyright protection should extend beyond the literal source code of a computer program, evolving case law should determine the extent of protection. The commission also felt that copyright was the best alternative among existing intellectual property protective mechanisms, and CONTU rejected trade secret and patents as viable protective mechanisms. The CONTU report resulted in the 1980 Computer Software Act, and the report acts as informal legislative history to aid the courts in interpreting the Act. In 1980 The Copyright Act was amended to explicitly include computer programs. Title 17 to the United States Code states that it is illegal to make or to distribute copies of copyrighted material without authorization, except for the users right to make a single backup copy for archival purposes. Any written material (including computer programs) fixed in a tangible form is considered copyrighted without any additional action on the part of the author. Therefore, it is not necessary that a copy of the software program be deposited with the Copyright Office in Washington, D. C. for the program to be protected as copyrighted. With that in mind then a copyright is a property right only. In order to prevent anyone from selling your software programs, you must ask a federal court to stop that person by an injunction and to give you damages for the injury they have done to you by selling the program. How to cite Software Piracy Problem, Essay examples

Theater Arts Essay Example For Students

Theater Arts Essay The headfirst piece starts out with a contrast been two women, one off fairly wealthy background and the Other struggling to make ends meet this portrays a conflict between both women based on their differences which in the end both women overcame. The play about a prison warden, Anita George and prisoner Woven Campbell depicts a political disruption in Grenades annals which led to the imprisonment of Grenadier Philips Card. Immured along with her husband for assassinating Grenades elected Prime Minister, Anita presumes that Woven s a greedy woman with a thirst for predominance and that she is the main reason behind all the troubles in Grenade due to her pushing her husband into the overthrow tooth Prime Minister. Anita openly affronts Woven, while Woven demands that she be respected because of her position in society and the success she has brought upon the country. Two years had passed and Nits views about Woven hadnt changed but as the years went by for a total of seven years and they both opened up to each other and adapted to each others personalities Anita saw Woven as a woman with humanity and compassion, Although the play is mainly about the two characters Anita and Woven, the radio announcer plays a very important role, he notifies the audience about the amount of years passed and the fate of Grenade, the radio announcer practically gives viewers an idea of what visas going on during the play _ The trio has done an exceptionally great job on the piece Sitting in Limbs. The use of accents added a great effect on the nationality Of the characters or the origin where the incident was being taken place. The use of costume was also great because nee could identify Which character was Which , when Anita or Loretta wore the khaki shirt and the khaki pants it gave the audience a hint that she was some sort of guard or officer or in this case a prison warden. In Phillips case the use of headphones gave the audience an idea that he was Dc or a radio announcer. The use of the projection of bars gave the audience an idea that it was some kind of prison, The bars also reflected on how each woman felt inside, Anita trying to raise a family by herself in the economic struggles felt imprisoned because she anted to live a better life, she wanted to reach for her goals but she could not do so because of the current situation but eventually broke free and decided to accept the offer her sister had given her. Woven although imprisoned literally felt imprisoned due to the tact that deep down inside she knew what she did was wrong but her arrogance and pride got in the way she broke free by refusing to sign a contract which could have literally freed her by denying everything she had actually done. However they were some minor imperfections which were indeed noticeable, such as the backing of the audience, Phillip walking offstage before the fade had actually begun and where Loretta and Amanda had somewhat forgotten a bit of their lines. There were also some technical difficulties Where as the fade would begin too early or a little too late but they but did not affect the theatrical piece it self. The play was a unique piece especially because it was my first time viewing a moon read play and because they tied in a fictional crisis into a play which found very creative. The play also impacted the audience and made it an enjoyable play for them.